Mobile Video Challenges Worldwide
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TDF using broadcast to push magazines and VOD, to tablets (Expway inside!)

TDF using broadcast to push magazines and VOD, to tablets (Expway inside!) | Mobile Video Challenges Worldwide | Scoop.it

TDF wants to help the content distributors by delivering their contents in a more effective way, using push over broadcast. 


The TDF group will leverage broadcast technology to deliver content to smartphones and tablets. 


[curnote: TDF is the largest broadcast network operator in Europe with 11.000 sites]


There is not a week without a telecom operator highlighting the explosion of mobile internet traffic, directly due to the boom of smartphones and tablets.


TDF has a solution in hand, faced with this mobile network congestion. It plans to make use of its broadcast networks to help the media disseminate their content to mobile devices, tablets and smartphones. “Today, when a user looks at a magazine or newspaper on his touchscreen mobile, loading time is generally considered too long, and often he or she does not have the patience to wait until the end," says Vincent Grivet, Director of broadcasting development in TDF.


The group proposes to use the broadcast network, and at night, they plan to push media and audiovisual contents such as video on demand and catch-up TV services to the terminals. “In the morning, the user will find his newsletter or programs stored directly in his smartphone or tablet. The content is immediately available. There is no need to wait for the downloading time”, he continued. The Content providers, broadcasters and publishers, are monitoring the project with interest: "We discuss a lot with the newspaper publishers who are very active on the mobile space but often find that the customer experience is not good enough.” TDF does not work alone on this project called B2M (Mobile Multimedia Broadcast), but has teamed up with six French industrial partners: French manufacturer Archos, Airweb (mobile services and applications), DiBcom (integrated circuits), Expway (Push VOD and network specialist) Immanens (electronic media) and the “Institut Télécom”.


Cost of broadcast.


This prototype will be tested commercially after the summer 2012.The consortium has received, from the Framework of ‘The Grand Emprunt’, a government subsidy of about one third of the project, estimated at 3 million euros. Internationally, a similar system was developed in Japan by NTT DoCoMo.


Is it meddling in the backyard of telecom operators? a declaration of war? "We are not antagonistic, but we are complementary with mobile Internet networks. If we are looking at things from this angle, we are in for selling in wholesale capacity. Operators cannot be indifferent to this solution that will significantly reduce their traffic load”. Vincent Grivet explains.


TDF requires the operators to be involved in the project, estimating that it can help them manage their costs in response to massive traffic.


Is this a return of personal mobile television (TMP), which has remained on deaf ears? "No, it's very diferent. This is a different use of television, with time flow shift. In addition, the service provided is multimedia at large and not limited to television, " says Vincent Grivet.


Financially, the solution proposed by TDF is an expense for publishers. Today, they are paying almost nothing for transmission to mobile Internet networks. Consequently the resolution TDF will inevitably be more expensive, even though the economic model has not yet been conclusive. But TDF bets that one day, the price of transmission on mobile Internet networks will increase and that publishers will find their interest in its solution.


[Translation of a French Article in Le Figaro]

[Photo: TDF broadcasts TV from the Eiffel Tower in Paris]


[EdNote: Expway's Technologies will be used for all Push File (magazines and VOD), Audience Measurement and Electronic Program Guide - DVB-T2 will be used - For more information: FastCast]


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Mobile Video Challenges Worldwide
Mobile Video: How to deal best with Mobile Video growth, Monetization and all related topics
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NTT Docomo Ventures Invests in Expway to Advance Mobile CDN Development

NTT Docomo Ventures Invests in Expway to Advance Mobile CDN Development | Mobile Video Challenges Worldwide | Scoop.it
The funds will be used to further the adoption of FastLane, Expway’s newly announced Ultimate Mobile CDN solution which optimizes data traffic between the telecom cells and the terminals using LTE Broadcast. In addition, Expway’s solution will also be made available on Wi-Fi networks to enhance video delivery in highly dense areas.
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Time is right for telcos to profit from mobile TV

Time is right for telcos to profit from mobile TV | Mobile Video Challenges Worldwide | Scoop.it

Operators can win customers by offering more targeted content, leveraging their billing assets to encourage consumers to make small purchases.


Customers are willing to pay more – to a certain extent - for the right multi-screen TV service and that could mean an additional revenue stream for telecoms operators, provided they get their propositions right.

As networks evolve, telcos are able to provide multi-screen offerings and mobile apps in addition to their standard home broadband and TV offers. And while consumers, particularly the younger generations, expect this sort of capability as standard, there is still some incremental revenue to capture.

"[There is] definitely revenue uplift," said Guillaume Sampic, head of strategy at U.K. mobile operator and provider of a nascent TV service EE, speaking at an event hosted by Total Telecom and TV technology provider Netgem in Barcelona on Tuesday.

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Verizon, Hearst form video JV

Verizon, Hearst form video JV | Mobile Video Challenges Worldwide | Scoop.it
Verizon has teamed up with publishing giant Hearst to form a joint venture that produce and distribute video content targeted at millennials.

Verizon Hearst Media Partners is already developing its first two channels: RatedRed.com and Seriously.TV.

RatedRed.com is aimed at people living in the U.S. heartland; that is, the Midwest, so-called 'red states', and the Bible belt. It will carry news and documentaries, as well as programmes about politics, religion, military affairs, outdoor life, food and music. Meanwhile, Seriously.TV will offer a humorous take on current affairs.

The channels will be distributed across Verizon's go90 mobile video service, as well as its AOL unit and third-party networks.

"On the heels of our acquisition of AOL and the launch of go90, developing a portfolio of content enables us to capitalise on the forces transforming the mobile ecosystem," said Brian Angiolet, Verizon's senior vice president of consumer product and marketing, in a statement on Wednesday.
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In a National First, Turkcell Live Trials LTE Broadcast During Basketball Game

In a National First, Turkcell Live Trials LTE Broadcast During Basketball Game | Mobile Video Challenges Worldwide | Scoop.it
With only a month left for the 4.5G launch on April 1st, Turkcell demonstrated LTE Broadcast technology during a basketball game between Turkey’
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Expway Presents FastLane, Offers Flawless, Cost-Effective Mobile Video Experience to Any OTT service -

Expway Presents FastLane, Offers Flawless, Cost-Effective Mobile Video Experience to Any OTT service - | Mobile Video Challenges Worldwide | Scoop.it

Expway, the wireless multicast leader, presented today at Mobile World Congress FastLane, a new Content Delivery Network (CDN) solution with a unique approach to optimizing mobile content delivery. The solution focuses on optimizing the link from the network cell to the devices using LTE Broadcast, Multicast Dynamic Switching and pre-emptive caching.

...

At the Mobile World Congress Akamai booth (3B30), Expway and Akamai will demonstrate how switching from unicast to multicast using Expway FastLane helps avoid traffic peaks and reduce network bandwidth.

The Huawei – booth (1J50), will showcase how user experience quality can be monitored using FastLane, and the Expway – booth (8.0J40), will reveal what a high-quality HD video user experience looks like with FastLane.

...

FastLane uses LTE Broadcast, a 3GPP feature available in any recent LTE network, to deliver the content once, to a thousand users or more, leading to enormous bandwidth savings for the delivery of popular content. FastLane is a true end-to end Mobile CDN and includes all components necessary to deliver true LTE Broadcast. It is composed of Expway’s proven products, namely its BMSC, BPM and Device Middleware, already deployed by tier one operators and device makers worldwide, and a new product called the Device Agent.



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Verizon Wireless customers share more than 68.6 terabytes of wireless data at most connected Super Bowl ever

Verizon Wireless customers share more than 68.6 terabytes of wireless data at most connected Super Bowl ever | Mobile Video Challenges Worldwide | Scoop.it
The videos, web searches, social media updates and more made by Verizon customers in the Bay Area on game day and throughout Super Bowl week added up to 68.6 terabytes (TB) of wireless data, or the equivalent of 45 million social media posts.

The golden anniversary Super Bowl now holds the unofficial record as the most connected and shared championship game in history.

This was possible thanks to a $70 million long-term investment by Verizon to more than triple its 4G LTE wireless data network capacity in the Bay Area.

Super Bowl Sunday shatters record

Fans at Levi's Stadium racked up more than 7 terabytes of data on the Verizon network alone on game day. In comparison, at the 2015 Super Bowl, Verizon customers in Phoenix used 4.1 terabytes of data and in 2014 fans in New Jersey used 1.9 terabytes. That marks a 268 percent or nearly three-fold increase in usage.
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Viacom to Sell Snapchat Ads in Multiyear Deal

Viacom to Sell Snapchat Ads in Multiyear Deal | Mobile Video Challenges Worldwide | Scoop.it
Investors have been fretting about Viacom Inc.’s cable TV fortunes and hoping the company will cook up new ways to profit in the digital economy. On Tuesday, as the media company reports quarterly results, it will have a new partnership to tout on that front.

The shiny new object: a deal with Snapchat Inc., the popular vanishing messages app that already carries content for Viacom-owned networks Comedy Central and MTV. Viacom and Snapchat are taking their deal a step further with a multiyear agreement that allows the media company to sell advertising on Snapchat’s behalf.
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AT&T Unveils 5G Roadmap Including Trials In 2016 | AT&T

AT&T Unveils 5G Roadmap Including Trials In 2016 | AT&T | Mobile Video Challenges Worldwide | Scoop.it
AT&T* is unveiling its 5G roadmap to bring customers the next-generation of super-fast, flexible wireless connectivity.

Technologies such as millimeter waves, network function virtualization (NFV), and software-defined networking (SDN) will be among the key ingredients for future 5G experiences. AT&T Labs has been working on these technologies for years and has filed dozens of patents connected with them.

We plan to collaborate with Ericsson and Intel to work on 5G solutions in our labs starting in the second quarter of this year, with outdoor tests and trials over the summer. And, we expect field trials of 5G technologies to provide wireless connectivity to fixed locations in Austin before the end of this year. The trials will help guide our 5G standards contributions, and set the stage for widespread commercial and mobile availability once technology standards for 5G are established.
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Apple's in-house CDN efforts spell trouble for Akamai as infrastructure biz warns of losses

Apple's in-house CDN efforts spell trouble for Akamai as infrastructure biz warns of losses | Mobile Video Challenges Worldwide | Scoop.it
"Over the last two years, our two largest customers...comprise about 13% of Akamai's overall revenue," Leighton said during the company's quarterly earnings call. "As we look ahead to 2016, we expect these two accounts to still be our largest media customers, and they will contribute about 6% of our overall revenue."

"This seven point change in contribution results from their increased do-it-yourself, or DIY efforts," Leighton added.
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AT&T, Verizon, and Deutsche Telekom join Facebook-led Data Center Group

AT&T, Verizon, and Deutsche Telekom join Facebook-led Data Center Group | Mobile Video Challenges Worldwide | Scoop.it

More bang for the buck when it comes to data center gear.

Mobile phone carriers are feeling the pain as more people watch their favorite movies and TV shows on their smartphones.

One way AT&T and Verizon are responding to that huge appetite for data is by experimenting with new open source software technologies that are typically created by researchers and volunteers and made available for free. Those technologies gives data center operators more flexibility for less money.

Now, data center hardware is increasingly going open source. On Wednesday, AT&T, Verizon, and Deutsche Telekom said they are joining the Facebook-led Open Compute Project, a foundation that makes data center hardware designs available for free so that companies can more easily create their own custom gear.

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Ericsson: mobile video data to explode in next five years » Digital TV Europe

Ericsson: mobile video data to explode in next five years » Digital TV Europe | Mobile Video Challenges Worldwide | Scoop.it

Accumulated mobile data traffic for video will climb dramatically from 50 ExaBytes for the period 2010-15 to an estimated 1,000 ExaBytes between 2016 and 2021, according to Ericsson.

In the Mobile World Congress edition of the Ericsson Mobility Report, the company said that in 2015 alone, net-added mobile data traffic was 20 ExaBytes, half of which consisted of video traffic.

“The additional video traffic in 2015 is comparable to approximately three full length movies per smartphone subscription,” said Ericsson.

According to the report, key drivers of mobile video traffic included uptake of video on-demand services like HBO and Netflix, which drives longer viewing times, and strong growth of video streaming driven by content providers like YouTube, which in many mobile networks today accounts for 50–70% of video traffic.

Ericsson also pointed to user behaviour changes, with TV and video content, increasingly consumed over mobile networks and on multiple devices, including smartphones, as well as the increasing appearance of video as part of other online applications, including news, advertisements and social media.

“The growth in data traffic is being driven both by increased smartphone subscriptions and a continued increase in average data volume per subscription, fuelled primarily by more viewing of video content,” said Ericsson, which reported a 65% year-on-year growth in mobile data traffic between Q4 2014 and Q4 2015.


Via Patrick Lopez
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TV, mobile and the living room

TV, mobile and the living room | Mobile Video Challenges Worldwide | Scoop.it
The tech industry spent decades trying to get to the TV, but now that it's
finally happening, it turns out not to matter much. 
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YouTube mobile reach outstrips all US cable networks

YouTube mobile reach outstrips all US cable networks | Mobile Video Challenges Worldwide | Scoop.it

YouTube on mobile devices reaches more 18 to 49-year-olds than any cable network in the US, according to Google CEO Sundar Pichai.


Speaking on Google parent company Alphabet’s fourth quarter earnings call, Pichai said the time people spent watching YouTube in the living room had also more than doubled in 2015.

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Future of mobile video: live TV with catch-up and local content

Future of mobile video: live TV with catch-up and local content | Mobile Video Challenges Worldwide | Scoop.it

The future of video is in the growth of all TV viewing options. Mobile is by far one of the leading formats. Mobile is dynamic and the most convenient for consumers worldwide despite the fact that ideally content is better watched on big screens. The current trends in actual mobile video use are often underestimated though.


Those who talk about the big screen as the first choice for quality content sometimes confuse what is desired with real life choices. How you want to watch is different from how you actually end up watching it. This applies to TV, videos and games as well. However, this doesn’t mean that big screens are going to be replaced by mobile ones.


Total TV viewing growth will be achieved with mobile viewing but not by decreasing time spent on watching TV sets. As for the type of video, linear/streaming TV will stay more profitable than VoD until pricing is otherwise regulated in VOD sector. With great probability, mobile TV viewing will outstrip the level of watching TV through PCs, although PCs are now preferred among Internet TV viewers. About 53 million people worldwide watch OTT TV/mobile TV via our services, most of it is streaming on various devices. Our experience shows this.

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Expway and MediaTek to Accelerate LTE Broadcast Adoption on Smartphones -

Expway and MediaTek to Accelerate LTE Broadcast Adoption on Smartphones - | Mobile Video Challenges Worldwide | Scoop.it
Expway, the wireless multicast leader, and MediaTek the market leader in cutting-edge systems on a chip for wireless communications, announced today that MediaTek will integrate the Expway Middleware in MediaTek’s helio Smartphone solution family.

This integration will enable the MediaTek helio Smartphone SoCs to support LTE Broadcast video streams, allowing mobile devices to receive HD video content and ensure the highest Quality of Experience to mobile users.
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Spot Watch: Telstra Preps LTE Broadcast

Spot Watch: Telstra Preps LTE Broadcast | Mobile Video Challenges Worldwide | Scoop.it
Australian telecom and media provider Telstra is beginning to tease the upcoming launch of a new video product that will be powered by LTE broadcast (eMBMS) technology. Telstra, which already uses …
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What it means for TV when you can deliver live OTT streams in perfect time with broadcast signals | VideoNet

What it means for TV when you can deliver live OTT streams in perfect time with broadcast signals | VideoNet | Mobile Video Challenges Worldwide | Scoop.it
Content owners and service providers are being offered the chance to deliver live OTT streams to multiscreen devices without any delays compared to the live satellite, cable, DTT or multicast IPTV signals of the same content. It means that viewers using a tablet or smart TV will not be 30 seconds or even two minutes behind the live broadcast signal when watching streaming video and that has some far-reaching implications for television.

To start with, you can improve social TV, since tweets from broadcast viewers or lesser-delayed OTT viewers do not warn you that the penalty (in a football match) was missed before you see it taken. Companion screen applications and experiences can also be enhanced. It becomes possible to stream an OTT feed from a racing driver’s helmet camera to a tablet and know the stream will be in perfect synchronization with the live broadcast signal (and therefore the main camera angle chosen by the show producer) on a television set. In a live talent show you could watch the action from the judge’s point of view on a tablet and that would sync exactly with the traditional ‘audience view’ of the stage that is on the living room television.
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IBC Content Everywhere 2015 - LTE Trials: Next Generation Mobile TV Success in Italy

IBC Content Everywhere 2015 - LTE Trials: Next Generation Mobile TV Success in Italy | Mobile Video Challenges Worldwide | Scoop.it
Italy is poised to be an early adopter of LTE broadcast technology according to Alberto Fontana, sales and delivery manager at Ericsson. Commenting on the recent success of Italy’s first LTE broadcast concert during Expo 2015 in Milan, Fontana noted that while the Italian market is behind on things like IPTV, it is much ahead in terms of the use of mobile and personal devices.

During October 2015, Ericsson and TIM worked with Samsung and Qualcomm Technologies to present both a live concert by singer-songwriter Max Gazzè and the closing ceremony of the Expo to a select group of visitors. During this trial, the content was broadcast across the 272-acre venue using LTE broadcast technology.
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How Facebook Is Preparing for Virtual Reality's Boom Time

How Facebook Is Preparing for Virtual Reality's Boom Time | Mobile Video Challenges Worldwide | Scoop.it

The technical challenges in streaming a 360 video is huge.

Facebook is preparing for a world in which video is no longer flat.


The social network’s push into virtual reality with its Oculus Rift along with similar initiatives by Microsoft and Google is expected to create a flood of video for the devices. Meanwhile, companies like GoPro are developing cameras that people can use to film themselves in 360 degrees while skydiving and snowboarding

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Age of Abundance: How the Content Explosion will Invert the Media Industry

Age of Abundance: How the Content Explosion will Invert the Media Industry | Mobile Video Challenges Worldwide | Scoop.it
Over the past century, technological advancements have massively reduced the cost and time needed to create and circulate content. Though this has liberated artists, consumers are now drowning in a virtually infinite supply of things to watch, listen to and read. The answer to a world where attention is the key constraint, not capital or distribution, isn’t Big Media – it’s the Influencer Curator.
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Akamai Showcases Mobile Innovation incl. LTE Broadcast with Expway @ MWC'16

Akamai Showcases Mobile Innovation incl. LTE Broadcast with Expway @ MWC'16 | Mobile Video Challenges Worldwide | Scoop.it
LTE Broadcast – Conducted in conjunction with Akamai partner Expway, this live technology demonstration highlights how mobile operators can switch on the fly from unicast delivery to broadcast delivery of video streams across LTE networks in order to optimize video delivery across the cellular network.
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Telcos get together to tackle OTT

Telcos get together to tackle OTT | Mobile Video Challenges Worldwide | Scoop.it
Nine major international telecoms operators on Monday announced they have formed a partnership that appears to be a way for them to tap into the growth potential of major Internet brands.

The companies have come together to create what they describe as a Partnering Operator Alliance, founder member MTS revealed.

In addition to the Russian operator, the group also includes BT, Deutsche Telekom, Reliance Jio Infocomm, Millicom, Orange, Rogers, TeliaSonera and TIM.

The alliance identifies itself as "an open network of like-minded operators worldwide with complementary geographical footprints."

Its purpose is to exchange best practices on bringing partner offerings to market, to jointly identify possible partnerships, and to share knowledge on "upcoming trends and services," MTS said.

The partners in question include major Internet brands that offer the kinds of services telecoms operators have been unable to successfully launch and scale up themselves, such as digital music specialist Spotify and mobile marketing firm Celltick.

The alliance has existing relationships with 30 such partners in total - others including AirBnB, Disconnect, Idoomoo, Magisto, and Mojio - and is looking to add more to the list.

It is also open to the idea of recruiting other operators and said it will add new names "soon".

"Partnering becomes more and more important," said Christian von Reventlow, chief product and innovation officer at Deutsche Telekom.

"We as operators can provide partners with the best networks and easy distribution to customers," von Reventlow added. "And the partners enable us to provide our customers with the best and most innovative products and services."

There were similar comments from representatives of the other operators in the alliance.

"By teaming up with our great peers we'll get the possibility to work with partners and access innovations that we otherwise might not have come across," TeliaSonera's commercial head Jesper Hedblom said.

"The joint forces of industry leaders create additional value for our customers and give us a chance to provide the latest innovations, best services, products and client experience," said Vasyl Latsanych, chief marketing officer at MTS.

Meanwhile, Orange and TIM focused more on how the alliance will help them engage with start-ups.

Mari-Noëlle Jégo-Laveissière, senior executive innovation, marketing and technologies at Orange, noted that her company already works with digital start-ups, via in-house initiatives and other partnerships.

"We strongly believe that this alliance will contribute and enhance our collective ability to scale up innovators," she said.

"This alliance is a unique arena where the most important operators can build upon their respective innovation experiences and solutions providing also an opportunity for operators to introduce their start-up ecosystems to an international footprint," said TIM's head of innovation and industry relations Lucy Lombardi.

Via Patrick Lopez
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Instagram Adds Video View Counts, More Video Updates to Come

Instagram Adds Video View Counts, More Video Updates to Come | Mobile Video Challenges Worldwide | Scoop.it

Given Facebook’s dramatic push into video, it’s somewhat surprising that Instagram, which is owned by Facebook and now shows ads like Facebook, has stayed pretty static.


The majority of Instagram posts are still images. It’s very much known as an image-sharing service.


That could change in 2016. That’s because the company is “doubling down” on video and planning to build numerous video features and updates throughout the year, according to a source.

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GoPro and Periscope Team Up So You Can Livestream Being Extreme

GoPro and Periscope Team Up So You Can Livestream Being Extreme | Mobile Video Challenges Worldwide | Scoop.it
JUST A YEAR and a half from IPO, action cam maker GoPro finds itself a company in decline. Just ten months after launch, live-streaming app Periscope finds itself looking for ways to continue its explosive growth. Little wonder in either case, then, that they’ve decided to team up.

Starting now, Periscope users with a GoPro Hero4 camera can stream their adventures (or their soup, don’t let expectations define you!) live to the world. In fact, you can toggle between your iPhone camera and your GoPro with a single tap, giving you a small semblance of directorial control over the events unfolding around you.

The most obvious use case here is extreme sports, both because that’s where GoPro still shines, and because it already has an X Games collaboration lined up to coincide with its Periscope partnership. In fact, the tie-in also follows Twitter’s recent decision to put Periscope livestreams directly in the main Twitter timeline. That means you’ll be able to ogle sick 720s (is that good? it sounds like a lot) from a first-person point of view without leaving Twitter.
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{Core Analysis}: 2015 review and 2016 predictions

{Core Analysis}: 2015 review and 2016 predictions | Mobile Video Challenges Worldwide | Scoop.it
As is now customary, I try to have a look at what I was predicting for 2015 and see what panned out and what didn't. I'll try again to share as well what I see for 2016.
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