Mobile Video Challenges Worldwide
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Mobile Video Challenges Worldwide
Mobile Video: How to deal best with Mobile Video growth, Monetization and all related topics
Curated by Claude Seyrat
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NTT Docomo Ventures Invests in Expway to Advance Mobile CDN Development

NTT Docomo Ventures Invests in Expway to Advance Mobile CDN Development | Mobile Video Challenges Worldwide | Scoop.it
The funds will be used to further the adoption of FastLane, Expway’s newly announced Ultimate Mobile CDN solution which optimizes data traffic between the telecom cells and the terminals using LTE Broadcast. In addition, Expway’s solution will also be made available on Wi-Fi networks to enhance video delivery in highly dense areas.
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YouTube Is Joining the Skinny Bundle Party | GLDS

YouTube Is Joining the Skinny Bundle Party | GLDS | Mobile Video Challenges Worldwide | Scoop.it
The skinny bundle has been delivering big value for cable operators recently, but can it do the same for YouTube and Hulu? In an effort to lure cord-cutters
Claude Seyrat's insight:

Apple, Hulu, now YouTube vying to add cable and network channels to their OTT content offerings. Who will crack the infamous nut first?

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BBC iPlayer will require a TV licence from September

BBC iPlayer will require a TV licence from September | Mobile Video Challenges Worldwide | Scoop.it
For years, people have used BBC iPlayer as a way to avoid the licence fee. If you watched everything on-demand, rather than tuning in live, it meant yo
Claude Seyrat's insight:

Interesting monetization for OTT content.

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USA Basketball Exhibition Games Will Stream Live on Facebook

USA Basketball Exhibition Games Will Stream Live on Facebook | Mobile Video Challenges Worldwide | Scoop.it
Nine USA basketball exhibition games will be broadcast live on the social network over the next two weeks.
Claude Seyrat's insight:

In the OTT battle, content is key, but is sports the king of content?

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Facebook Live now lets you stream up to 4 hours of video

Facebook Live now lets you stream up to 4 hours of video | Mobile Video Challenges Worldwide | Scoop.it
Facebook has begun rolling out several updates to its livestreaming capability this week. People and Page administrators will now be able to broadcast longer with Facebook Live — up to 4 hours per session, along with being able to do so in fullscreen and video-only mode. These options are intended to benefit both the creator and the viewer and are set to be released more broadly “in the coming weeks.”
Claude Seyrat's insight:

Live streaming competition is heating up as Facebook Live doubles its video limit. Content creators and consumers are happy. But are the mobile networks following?

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Programmatic drives video ad growth, mobile viewing rising sharply » Digital TV Europe

Programmatic drives video ad growth, mobile viewing rising sharply » Digital TV Europe | Mobile Video Challenges Worldwide | Scoop.it
Claude Seyrat's insight:
People have more tolerance of buffering for live events - it is for me a sign that they really really want to see this content - but they must be pretty frustrated.

 

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32% of smartphone streamers abandon session every other time

32% of smartphone streamers abandon session every other time | Mobile Video Challenges Worldwide | Scoop.it
New data shows that premium online video quality isn't measuring up to expectations. 86% expect a high quality viewing experience from every screen, and many aren’t getting it. According to a new
Claude Seyrat's insight:

Many SVOD consumers are not getting the TV-like experience they expect out of their mobile devices. This is having a devastating impact on the bottom line of service providers.

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England v Wales Euro 2016 game sets new mobile data traffic record

England v Wales Euro 2016 game sets new mobile data traffic record | Mobile Video Challenges Worldwide | Scoop.it
UK mobile operator EE has revealed the recent football match between England and Wales delivered a new record for mobile data consumption on its network.

The Euro 2016 fixture was the first time the two countries had faced each other in one of the big two international football tournaments. The match kicked off at 2pm, which probably coincided with a belated lunch-hour for many fans. It was broadcast by the BBC and also streamed live via the BBC website, which will have prompted many fans to watch it on mobile devices.

The chart below shows yesterday’s data traffic superimposed on the data for a week ago. As you can see the traffic curves were almost identical until 2pm, at which point mobile data consumption almost doubled. A few people stopped streaming at half time then even more tuned in for the second half, peaking when Daniel Strurridge scored England’s late winner before quickly dropping back to normal levels.

“This was a perfect storm for mobile data usage – a huge event, with massive build up, taking place during the working day, and live streamed on a great app,” said Matt Stagg, Head of Video and Content at EE. We’ve built our 4G network to be able to deliver an amazing live video experience for our customers for events exactly like this. People don’t want to miss these big events, and a reliable, high capacity mobile network makes sure that they don’t.”

According to EE that peak was 50% higher than the previous peak, which resulted from people streaming footage of Tim Cahill’s volleyed goal for Australia against the Netherlands in the 2014 World Cup, which you can see below.

Video Player
EE also shared an update to its Wembley Stadium mobile data consumption numbers. Apparently this year’s FA Cup final topped one terabyte of mobile data in the stadium, almost double last year’s level.

Here’s some more info from EE: “The magic of the cup final fuelled a surge in picture and video posts to social media with uploads representing 31% of total traffic inside the stadium, a significant increase from previous events. Usage of Snapchat peaked at the start of the first half, as lucky fans from both sides looked to share their big day out with friends and family.

“Web browsing and video streaming made up the vast majority of data downloads during match day, with fans utilising access to video replays and match feeds via the likes of BBC Sport.

“Over 12,000 EE customers nationwide were tuned into BBC’s live coverage of the game via their mobile devices, the peak occurring shortly after Jesse Lingard smashed the winner in the 110th minute. iPhones (64%) made up the majority of devices streaming BBC’s live coverage, followed by Android (24%) and iPads (7%). Video on demand was the second most popular BBC service during the game, with approximately 3,000 mobile users, followed by live radio (approx. 2,000).”

Via Patrick Lopez
Claude Seyrat's insight:

We've known for some time now that special, live events create peaks in mobile data consumption. Euro 2016 provides another example.

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Euro 2016: How to watch live on TV, mobile and online in the UK and abroad

Find out how to watch Euro 2016 live on TV, mobile and online all across the globe.
Claude Seyrat's insight:

Euro 2016 is now available live, on your mobile device. Watch it anytime, anywhere!

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Russia eyes LTE TV services

Russia eyes LTE TV services | Mobile Video Challenges Worldwide | Scoop.it
Russia is looking into the possibility of launching TV services using LTE Broadcast technology.
Claude Seyrat's insight:

Russians may soon get as much as 20 live HD streaming TV channels on their mobile phones. Time to move to Russia?

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Reliance Jio Apps: Everything You Want to Know

Reliance Jio Apps: Everything You Want to Know | Mobile Video Challenges Worldwide | Scoop.it
Reliance Jio has stirred up a lot of hype in the Indian telecom sector. Despite numerous rumors claiming a launch during December 2015, the company only di
Claude Seyrat's insight:

The live streaming tsunami is coming. Early signs abound. The latest: Jio play, just launched by Reliance in India, is a live streaming TV app with about 300 channels! Network congestion problems? LTE Broadcasting to the rescue!

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Blog: New LTE-Broadcast Alliance needs to make friends with Apple and co - Mobile World Live

Blog: New LTE-Broadcast Alliance needs to make friends with Apple and co - Mobile World Live | Mobile Video Challenges Worldwide | Scoop.it
It could be argued that, after an initial bout of enthusiasm around LTE-Broadcast, with th
Claude Seyrat's insight:

Indeed, apple would be a game changer for the operators, and the broader LTE Broadcast market.

 

But more importantly Apple will be changed by the game.

 

There are too many benefits, and money on the table for Apple not to jump in:

 

- Development of live events on iTunes

- Efficiency gains in software and application upgrades with push files

- The natural continuity of its own CDN into the “last mile CDN” using the device as the edge of the network

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Broadcast is a top ‘ask’ for OTT streaming packages

Broadcast is a top ‘ask’ for OTT streaming packages | Mobile Video Challenges Worldwide | Scoop.it
Seven in ten (71%) of the so-called ‘core streamers’ in the United States say that access to broadcast networks is one of the top features they value in a TV/video service.
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Intel strikes landmark deal to make ARM-based chipsets

Intel strikes landmark deal to make ARM-based chipsets | Mobile Video Challenges Worldwide | Scoop.it
Intel and ARM have struck a deal that will see the best of both worlds merged in a single manufacturing process at Intel’s Custom Foundry.
Claude Seyrat's insight:

Will they go back to mobile faster then we thought?

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Why the decline in Olympics TV viewing should be no surprise

Why the decline in Olympics TV viewing should be no surprise | Mobile Video Challenges Worldwide | Scoop.it
Rio Olympics TV viewing is down over 30% from the 2012 games. A number of reasons have been offered for the poor results, but which is right?
Claude Seyrat's insight:

Rio Olympics TV viewing is the latest victim of the general decline in TV viewing, increase in cord cutting, and the large amount of ads.

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Having Conquered Mobile, Facebook Sets Its Sights on Video, But Challenges Loom - VideoNuze

Having Conquered Mobile, Facebook Sets Its Sights on Video, But Challenges Loom - VideoNuze | Mobile Video Challenges Worldwide | Scoop.it
Claude Seyrat's insight:

These are exciting times for live video streaming! The next few months are going to be full of more news like this.

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What is Verizon’s Go90 and why should I care?

What is Verizon’s Go90 and why should I care? | Mobile Video Challenges Worldwide | Scoop.it
The little-known mobile video service has been frequently mentioned as part of the rationale for buying Yahoo.
Claude Seyrat's insight:

Top 3 US mobile cellular carriers battle it out with live streaming video. The technology part has been figured out. Content is key.

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AT&T banks on streaming video future - Mobile World Live

AT&T banks on streaming video future - Mobile World Live | Mobile Video Challenges Worldwide | Scoop.it
AT&T finance chief John Stephens expressed his faith that a streaming version of the operator’s DirecTV service
Claude Seyrat's insight:

Yet more evidence of the growing demand for mobile streaming.

It will take many more, but this is yet another nail in the cable TV coffin.

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Here’s what live sports looks like on Twitter

Here’s what live sports looks like on Twitter | Mobile Video Challenges Worldwide | Scoop.it
Twitter is streaming Wimbledon, our first glimpse at live sports on Twitter.
Claude Seyrat's insight:

Twitter is live streaming Wimbledon mixed with related tweets and ads. Will users like the experience?

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T-Mobile in Talks to Add Facebook to Binge On

T-Mobile in Talks to Add Facebook to Binge On | Mobile Video Challenges Worldwide | Scoop.it
Claude Seyrat's insight:

Good news and bad news? T-Mobile adds another big video content provider to its nearly 90 video partners. More mobile video streaming - to choose from (good news for mobile end-user) - to deal with (bad news for carriers)?

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Exclusive: Live streaming video and channels coming to the Amazon Fire TV

Exclusive: Live streaming video and channels coming to the Amazon Fire TV | Mobile Video Challenges Worldwide | Scoop.it
I have begun my dissection of the new 5.2.1.0 software update for the Amazon Fire TV and have found strong evidence that support for live streaming video from Amazon is coming to the device.
Claude Seyrat's insight:

Is TV dead? Live Streaming is on the rise. All online players, one after the other are launching live services over the air. TV is probably not dead yet, but its days are counted.

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Facebook and Microsoft Are Laying a Giant Cable Across the Atlantic

Facebook and Microsoft Are Laying a Giant Cable Across the Atlantic | Mobile Video Challenges Worldwide | Scoop.it
Internet giants are starting to build enormous networks of their own, taking over the role traditionally played by telecom companies.
Claude Seyrat's insight:

The data traffic growth is incredible! This is just the begging, and these giants now it!

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Phone connectivity a top priority for new-car shoppers, survey says | Motor1.com

Phone connectivity a top priority for new-car shoppers, survey says | Motor1.com | Mobile Video Challenges Worldwide | Scoop.it
Ability to sync your phone a key consideration.
Claude Seyrat's insight:

Car connectivity on the rise. In fact consumers now demand it. LTE Broadcast slated to help firmware upgrades and mass data downloads.

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Twitter is introducing a Periscope live-streaming button in its mobile apps

Twitter is introducing a Periscope live-streaming button in its mobile apps | Mobile Video Challenges Worldwide | Scoop.it
Facebook is heaping focus on live video with an entirely dedicated tab for streams, which prioritizes in-the-moment broadcasts, so it's no surprise to see..
Claude Seyrat's insight:

Live video streaming is a new battleground with its highs and lows.

- Twitter got NFL right for Thursdays game

- Periscope will be integrated into twitter and be available for its +200M users

- Facebook live is growing with some technical hiccups

 Can the internet sustain this growth of more and more live video?

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BuzzFeed tried to live-stream interview with Obama, but something went wrong

BuzzFeed tried to live-stream interview with Obama, but something went wrong | Mobile Video Challenges Worldwide | Scoop.it
BuzzFeed tried to live-stream interview with Obama, but something went wrong
Claude Seyrat's insight:

Incredible that Facebook's Live broadcast of BuzzFeed News interview with President Obama two days ago froze two minutes into the broadcast - before even that the President had taken his seat.

Incredible, but not surprising. A lot of infrastructure, such as servers, CPUs, electricity, mobile network bandwidth and so on, needs to be deployed to broadcast live events. But, we are finding more and more that when broadcasting in traditional unicast mode, if the live event is popular, the broadcast will fail, just as it did yesterday.

On the other hand, LTE Broadcast delivery of OTT content requires much less resources, because it works just like a radio station broadcasting music once, to millions of radio receivers.

Expway already helps tier-one carriers worldwide establish LTE Broadcast networks, so they can be ready for this next wave of live broadcast over the Internet, and insure consistent quality of experience.

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